Birthday Cake Candy Canes
I wanted to bring a timeless Christmas icon like the candy cane and transform it into a delightful treat for special events such as birthdays.
I drew inspiration from the timeless charm of classic birthday party colors and aesthetics.
I aimed to create colors bursting with vibrance, ensuring they stand out boldly. My goal was to design a unique item that instantly screams 'Happy Birthday'.
For the candy cane itself, I selected colors that harmonize with the packaging, ensuring a cohesive and visually appealing presentation.
This product only made it to the concept stage and, unfortunately, didn't undergo full development.
BIANCA REYES | 2023